Who Are We?


We believe in making storage insurance easy.

Our site, cover4storage.com offers storage insurance made for self storage users.

We’re a small team, and that means we’ve had a unique insight into what it takes to build a business from scratch – and the types of cover people need to have the confidence, peace of mind, and protection to operate every single day.

We want you to ‘Store Confidently’.

We’ve got a few main aims we like to keep at the forefront of our business:

  1. Make storage insurance accessible: we know the feeling of being unsure what exactly you’re buying something for, so we aim to make our insurance products as transparent and accessible as possible
  2. We tailor our products to our customer’s needs: no two businesses are identical, so why should your business insurance be either? We tailor our products to your needs, so you’ve got a policy that suits your size, trade, and industry.
  3. Make it easy: as a business owner, you’ve definitely got better things to be doing than spending all day on an insurance website. So, we aim to make our buying process super simple from start to finish – with our team on hand to help you with any problems to might encounter along the way.

Our Partners

Our site, cover4storage.com is a trading style of Sure Wise Limited, who have been providing niche insurance products to the UK since 2011.

Our products are underwritten by SAGIC – the Salvation Army’s General Insurance Corporation, whose profits go directly to The Salvation Army. So when you buy your insurance with us, you know that you’re shopping with a company that literally changes people’s lives.

Our core values are trust, transparency, and accessibility: and we aim to keep these themes throughout all of our policies, our communication with our customers, and our customer service.